Public Relations

Degree to be earned: 
B.A.
Major Academic Plan: 
Public Relations

student with microphone

The Public Relations major is an interdisciplinary major based on coursework in Business, English, and Communication. The program provides a core course of study that emphasizes both theory and practice so that students may develop the understanding and skills needed to become a competent professional.

Major Courses

 

  • ACC 201 - Financial Accouting
  • ECO 251 - Principles of Microeconomics
  • ECO 252 - Principles of Macroeconomics
  • MKT 302 - Marketing
  • MTH 115 - Quantitative Reasoning
  • MTH 210 - Elementary Statistics
  • CPS 100 - Introduction to Computers
  • ENG 313 - Technical Writing
  • MED 211 - Computer-Mediated Communication
  • MED 212 - Introduction to Journalism
  • MED 226 - Electronic Media Production
  • COM 351 - Oral Communication II
  • PBR 357  - Principles of Public Relations
  • PBR 358 - Message Design in Public Relations
  • PBR 458 - Public Relations Campaign Planning

Recommended Self-Designed Concentration:
A Public Relations major may propose a 9-sem. hr. concentration in his/her area of interest. This self-designed option must include at least 3 sem. hrs. of Internship, Practicum, or Independent Study and be built from existing courses. All concentrations must be approved by the Public Relations Coordinating Committee.