Heidelberg appoints VP for Enrollment Management

Aug 1, 2013

Doug KellarHeidelberg University has appointed Doug Kellar to the senior leadership position of vice president for Enrollment Management, effective Aug.12. Kellar has 25 years of enrollment, financial aid and admissions experience at three independent, liberal arts colleges.

“Doug has strong experience at every level of enrollment management,” said Heidelberg President Robert H. Huntington. “He is a consensus-builder with a positive approach to identifying, recruiting and helping retain students from a comprehensive set of diverse backgrounds, and involving the entire campus community successfully in those processes.

“I have no doubt that Doug will contribute positively to the high level of excellence at Heidelberg through his effective leadership, vision and communication skills,” Huntington said.

In his new role, Kellar will oversee the offices of admission and financial aid, ensuring that Heidelberg attracts, enrolls and retains quality and diverse students who are a good fit with the university’s core values.

Enrollment for small, private colleges presents a unique set of challenges today. “The way we address those challenges is through effectively communicating of the value of the Heidelberg experience,” Kellar said. “Enhancements to the curriculum and co-curricular opportunities, along with a vigorous capital improvements campaign completed over the past five years, make Heidelberg even more appealing,” he said. “With a talented enrollment team and the vision and commitment of senior leadership and academic leadership, I’m excited about what lies ahead for Heidelberg.”

For Kellar and his family, the new position at Heidelberg also represents a return to their Ohio roots. Through the interview process, he said he was impressed with the warm, welcoming feel of the community and the long-standing partnership with Heidelberg and Tiffin. “I have been impressed by the close relationship Heidelberg has with the town of Tiffin and the opportunities each presents for the other,” he said. “It’s crucial to maintain these positive relationships. … I am very much looking forward to becoming part of a spirited campus and immersing myself in the campus and the Tiffin community.”

Most recently, Kellar served as interim vice president for finance and management and as a financial aid/enrollment management consultant at Thiel College in Greenville, Pa. From 2000-10, he served on the Enrollment Management team at Albion College in Albion, Mich., having been hired as associate vice president and eventually becoming vice president. He started his admissions career as a counselor at Muskingum College in New Concord in 1987 and served as director of admission there from 1996-2000.Kellar received his bachelor’s degree in business with a psychology minor from Muskingum. He also holds an MBA from Western Michigan University.

Founded in 1850, Heidelberg offers 32 majors, 29 minors and nine pre-professional programs, awarding the bachelor of arts, bachelor of science and bachelor of music degrees, as well as master’s degrees in education, counseling, business administration and music. Affiliated with the United Church of Christ, Heidelberg has been ranked for 25 consecutive years as one of the top colleges in the Midwest by U.S. News and World Report. For more information visit the website at www.heidelberg.edu.