Heidelberg enrollment sets record

As classes began today, Heidelberg College welcomed an incoming class of 450 – the largest in the institution’s history.
The new class includes first-time traditional freshmen and transfer students, said Lindsay Sooy, director of admission at Heidelberg. The new class also represents a 26 percent increase in out-of-state students from a year ago.
Overall, Heidelberg’s overall full-time undergraduate enrollment stands at 1,210 – 100 more than the 2007-08 academic year. The figure does not include students enrolled in Heidelberg’s three graduate programs or at its branch campuses.
The college’s enrollment growth is due in large part to a strategic plan to reach a goal of enrolling 2,000 students by the year 2010. The comprehensive approach to recruiting and enrolling students focuses on a broad and integrated approach that includes all aspects of institutional life from academic advising to financial aid pricing strategies, said Thandabantu Maceo, vice president for enrollment and marketing.
“While we are very pleased with our enrollment success this year, we remain focused on our overarching goal of enrolling students who are a good fit with our mission and the learning environment at Heidelberg,” Maceo said.
Coupled with Heidelberg’s recent ranking among the top colleges in the Midwest by U.S.News & World Report magazine, Maceo said the record-breaking new class is a strong indicator that Heidelberg continues to provide an excellent in-class and out-of-class learning environment for which it has been traditionally recognized.
He added that the enrollment team did an exceptional job working with prospective students and their families to educate them about Heidelberg. The team had support across the board – from alumni, coaches, faculty and Board of Trustees members – who were actively involved in the recruiting process.
Current students also entered the picture, participating in a successful peer telephoning campaign of prospective students. Sooy added that the Admission Office increased the number of open houses and major-specific preview days, during which potential students visited the campus to get a taste of the Heidelberg environment.
The historic freshman class has created a “buzz of excitement” about the new academic year, she said. “This is a great time to be a student at Heidelberg.”
To help the new students acclimate to college life, Heidelberg held a series of Welcome Days activities, beginning with Move-In Day last Thursday and concluding Sunday. Welcome Days – in addition to the typical summer orientation where students spend two days on campus – is packed with activities, both formal and informal. Families were involved until they said their goodbyes Thursday evening. Students also participated in residence hall meetings, proficiency exams, discussion about important campus and social issues, an involvement fair, service projects in the community and a variety of fun activities including a football scrimmage and pep rally.

Posted on: 
Aug 25, 2008