Message Design in Public Relations

Course Type: 
Undergraduate
Course Prefix: 
PBR
Course Number: 
358
Credits: 
3 sem. hrs.
Semesters Offered: 
Spring

Study, analysis, and preparation of public relations campaign elements including plans, publicity materials, and electronic media presentations. Prerequisite: ENG 101; and COM 100; Junior or Senior standing, grade of C- or better in PBR 357 and ENG 313.