The Heidelberg University campus is closed in response to the growing COVID-19 pandemic. Classes are being taught through remote learning. Essential work is continuing as needed. Offices and departments can be contacted through email or phone calls. Read more information about the campus response to COVID-19.
Marketing is a concentration within the business administration major. Want to combine fun problem solving with creative thinking? Studying marketing will teach you the key practices and theories around consumer behavior, selling, social influences, analytics, brand promotion, and more.
Heidelberg students have the opportunity to work with local businesses on marketing plans. This experience gives you a change to take your ideas and apply them to real world situations, and provides you with an opportunity to begin building a portfolio of work.
